Consumer Sales Enablement Manager

Wsfs Financial
Wilmington, NC
Job Description

At WSFS Bank, we empower our Associates to grow their careers, guide our customers to secure their financial futures, and actively support our Communities so they can fully thrive. Careers with WSFS Bank offer an inclusive and supportive culture, competitive salaries, advancement opportunities, and more. We are the region's locally headquartered bank and wealth management company. We are honored to consistently be named a Top Workplace by our Associates, who make a difference every day for the people, businesses, and Communities we serve. We Stand For Service® is more than part of our name, it's our mission and our purpose.

The Consumer Sales Enablement Manager is responsible for leading the in field and multi-channel activation, performance support, and ongoing development of frontline sales talent across the entire Consumer Bank, including Retail, Business Banking, Home Lending, Contact Center, and other Consumer-facing business lines. This leader plays a critical role in equipping teams with the skills, tools, data insights, and coaching required to deliver exceptional client experiences, and achieve sales performance goals. The incumbent will oversee a team of Sales Enablement Specialists who provide frontline engagement, targeted coaching, and performance reinforcement. The Manager ensures programs and enablement strategies are aligned with business priorities, grounded in field realities, and designed to improve capability, confidence, and consistency across the Consumer Bank. This role collaborates closely with Consumer leaders, Product, Training, Analytics, and Marketing to identify performance gaps, build targeted interventions, and measure the impact of sales enablement activities. Regular travel across the WSFS footprint is required to support field execution, strengthen leader partnerships, and ensure consistent adoption of sales processes and tools across all Consumer channels.

Job Responsibilities:
  • Lead, coach, and develop the Sales Enablement team to deliver consistent, high-quality support across all Consumer Bank channels.
  • Maintain team confidence and competence with reporting, dashboards, and performance data.
  • Provide clear expectations, ongoing feedback, and structured development plans to elevate team capability.
  • Ensure timely and effective support for sales leaders and frontline teams across the Consumer Bank.
  • Partner with Consumer Leadership to align enablement activities with strategic performance priorities across the Consumer Bank.
  • Monitor workload distribution, scheduling, and prioritization across the sales enablement team to ensure comprehensive multi-channel coverage.
  • Conduct regular visits to Consumer Bank teams to observe behaviors, support execution, and strengthen partnerships.
  • Facilitate coaching sessions and workshops at the Consumer, business line, regional, and team levels.
  • Serve as a strategic partner, contributing to the development, refinement, and modernization of sales tools, programs, and resources used across all Consumer Bank segments.
  • Provide data-driven insights, Associate feedback, and field observations that influence tool and program enhancements.
  • Participate in strategy sessions, pilots, and sales program/tool reviews to ensure relevancy, engagement, and impact across multiple channels in the Consumer Bank.
  • Contribute to the creation of supporting materials such as job aids, coaching guides, practice activities, assessments, and reinforcement tools.
  • Govern curriculum changes over time to ensure record of adjustments and evolution for audit purposes.
  • Evaluate and measure enablement impact using data-driven insights, business metrics, observations, and feedback across the Consumer channels.
  • Analyze trends and insights to inform enhancements to sales strategies, processes, programs, tools, and activities.
  • Communicate clear, meaningful insights to Business Line Leaders and key Consumer stakeholders.
Minimum Qualifications:
  • Minimum of a high school diploma or GED required; bachelor's degree preferred.
  • 5-7 years of leadership experience in Consumer Banking or financial services, which may include retail banking, business banking, contact center, lending, or other frontline or sales strategy environments.
  • Must have experience with team leadership, sales coaching, facilitation, performance reporting, and incentive programs.
  • Experience in curriculum development or design preferred.
  • L&D, coaching, or sales methodology certifications a plus.
  • Strong knowledge of modern sales tools and sales process execution.
  • Demonstrated ability to lead a field-based team and drive measurable performance improvement.
  • Expertise in coaching, adult learning principles, and behavior change methodologies.
  • Strong analytical skills with the ability to translate data into actionable insights.
  • Excellent communication, facilitation, and influencing skills.
  • Ability to build trust-based partnerships with field and senior leaders.
  • Proficiency with Microsoft Office, CRM platforms, and performance dashboards.
  • High adaptability, problem-solving capability, and comfort working in dynamic environments.
  • Ability to travel regularly across the WSFS footprint.
WSFS Bank will only consider candidates who are presently authorized to work for any employer in the United States and who will not require work visa sponsorship from WSFS Bank now or in the future in order to retain their authorization to work in the United States.

Salary Range:
$92,869.00 - $152,569.00

Individual base pay may vary on additional factors such as the candidate's experience, job-related skills, relevant education, geographic location, and other specific business and organizational needs.

In addition to base salary, WSFS Financial Corporation (WSFS) and its subsidiaries may offer eligible Associates discretionary and formula-based incentive and retention awards. WSFS provides a competitive benefits package, which includes medical, dental, and vision coverage; a 401(k) plan; life, accident, and disability insurance; flexible spending accounts (FSAs) and health savings accounts (HSAs); and wellness programs. Additional benefits may include paid parental leave, military leave, vacation and other paid time off, sick leave in accordance with applicable state laws, and paid holidays. Benefit offerings are subject to eligibility requirements, legal limitations, and may vary based on an Associate's location and employment status. For more information about Associate benefits, please visit

WSFS Bank is inclusive and supportive of individual needs. If you have a physical or other impairment that might require an accommodation, including technical assistance with the WSFS Bank Careers website or submission process, please contact us via email at [email protected].

WSFS is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Posted 2026-05-06

Recommended Jobs

Healthcare Job Captain

Shepley Bulfinch
Durham, NC

Come build something with Shepley Bulfinch! Shepley Bulfinch is seeking a Healthcare Job Captain to work directly with institutional healthcare clients and internal teams on projects of all scales…

View Details
Posted 2026-04-15

Manufacturing Engineer

Talnt
Charlotte, NC

About the Role: The Manufacturing Engineer II, also known as a Mid-Level Manufacturing Engineer or Aerospace Manufacturing Engineer, is responsible for optimizing production processes, improving m…

View Details
Posted 2026-04-03

DIRECTOR OF INTERNAL AUDIT

Durham County
Durham, NC

: Join Durham County Government Durham County Government is home to over 2,000 dedicated professionals working together to deliver essential services that strengthen and support our vibrant, divers…

View Details
Posted 2026-05-03

Software Engineer I or Endpoint Services Engineer

SGS Consulting
North Carolina

Job Responsibilities: Design, implement, and manage end-user technology solutions across various devices, including PCs, MacBooks, Tablets, and Smartphones. Utilize enterprise tools such as Mic…

View Details
Posted 2026-04-22

Project Engineer - Utility Systems / Medium Voltage (Mid-Career)

Wendell, NC

Here at Siemens, we take pride in enabling sustainable progress through technology. We do this through empowering customers by combining the real and digital worlds. Improving how we live, work, and …

View Details
Posted 2026-04-27

Physical Therapist / PT / PRN

Broad River Rehabilitation
Goldsboro, NC

Physical Therapist / PT - PRN Assisted Living Facility in the Goldsboro NC Area / North Carolina 1 year experience required PRN - "as-needed" We currently have a PRN Physical Therapist / PT …

View Details
Posted 2026-01-29

Appliance Repair Technician - NC/SC

Lean Synergy Solutions
Charlotte, NC

Job Title: Appliance Repair Technician Location: Charlotte (NC), Gastonia (NC), Rock Hill (SC) areas Job Description: Do you get excited when figuring out how things work? Do you love the ch…

View Details
Posted 2026-02-16

Director, Marketing (Health Plans & Government Programs) - Remote

Prime Therapeutics
Raleigh, NC

At Prime Therapeutics (Prime), we are a different kind of PBM, with a purpose beyond profits and a unique ability to connect care for those we serve. Job Posting Title Director, Marketing (Health Pla…

View Details
Posted 2026-05-04

DIR - NURSING

Horizon Health
Pinehurst, NC

Responsibilities Director of Nursing (Behavioral Health) – Pinehurst, NC Horizon Health Corporation is seeking a Director of Nursing (Behavioral Health) at First Health Moore Regional Hea…

View Details
Posted 2025-10-18