Regional Vice President
- Own regional revenue performance, profitability and market share expansion.
- Develop and execute regional business plans aligned with Verdesian’s enterprise growth strategy.
- Drive both new customer acquisition and expanded share within existing accounts.
- Identify whitespace opportunities and emerging markets to accelerate growth.
- Champion a culture of accountability, urgency and performance.
- Lead execution of Verdesian’s evolving go-to-market model across distribution, retail and enterprise accounts.
- Ensure strong opportunity management through disciplined forecasting and pipeline rigor.
- Align regional efforts with marketing, technical and product teams to maximize pull-through.
- Negotiate and manage strategic distribution relationships to support long-term growth objectives.
- Recruit, develop and retain top commercial talent.
- Build a high-performance culture grounded in ownership, collaboration and customer focus.
- Provide consistent coaching, performance management and succession planning.
- Evaluate organizational structure and deploy resources to optimize market coverage and effectiveness.
- Translate enterprise strategy into actionable regional priorities.
- Lead annual planning, budgeting and forecasting processes.
- Implement multi-year growth strategies that position the region for sustained success.
- Partner cross-functionally to influence product development and innovation based on market needs.
- Maintain executive-level relationships with key distributors, retailers and strategic accounts.
- Serve as the voice of the customer internally, ensuring market insights inform decision-making.
- Deliver competitive intelligence that strengthens Verdesian’s market positioning.
- Champion customer-centric selling practices across the region.
- Other Account Manager duties not listed above as required
- Customer-first mindset
- Growth-oriented and entrepreneurial
- Results-driven with strong financial acumen
- Collaborative and cross-functional leader
- Strategic thinker with operational discipline
- Resilient, adaptable and comfortable leading through change
- Low ego, high accountability leadership style
- Passionate about building winning teams
- Bachelor’s degree required; advanced degree preferred.
- 10+ years of progressive sales leadership experience within agriculture or a related industry.
- Demonstrated success leading regional or national teams and delivering profitable growth.
- Experience selling differentiated, value-based solutions.
- Strong negotiation, influence, and executive communication skills.
- Proven ability to build strategic customer relationships.
- High proficiency with CRM tools, forecasting processes, and data-driven decision making.
- Willingness to travel approximately 65% to support customers and team development.
- Consistent delivery of revenue and profit targets
- Strong pipeline and forecasting accuracy
- High-performing, engaged sales team
- Expanded strategic account relationships
- Increased market share across priority segments
- Effective execution of Verdesian’s go-to-market strategy
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