Social Media Specialist
- Develop, implement, and execute an effective social media strategy that leverages organic social media for growth, contributing to company goals and revenue targets
- Manage organic social media across all of our company's accounts, including: LinkedIn, Facebook, Instagram, X, Pinterest, Reddit, and TikTok, with the strongest focus on LinkedIn and Instagram, plus Reddit as needed
- Support community engagement by interacting with our audience – including prospects, customers, partners, and industry influencers – on social media and in forums
- Craft social-first, engaging content that is tailored to each channel and utilizes best practices to maximize performance
- Master Donorbox's brand voice to draft copy that conveys our mission, values, and expertise
- Deeply understand our product and target audience, translating features and updates into clear, benefit-driven content that resonates and drives engagement
- Conduct competitive analyses and benchmark against SaaS and nonprofit tech brands to outperform competitors
- Give Donorbox a voice in current conversations – whether through the company page or thought leaders – by recognizing timely opportunities and capitalizing on them
- Report on KPIs and analyze what's working and what's not to optimize future content, including engagement rates and customer acquisition (demo requests, signups), while keeping a pulse on user behavior, algorithm changes, and industry trends for contextualization
- Collaborate with our in-house design & video team, paid social team, and general marketing team to produce videos, images, thought leadership pieces, and other forms of social media content
- Produce your own videos and creative assets using templates provided by creative team on an as-needed basis
- Determine where it's most worthwhile for us to have a presence, evaluating platforms like Threads, Bluesky, and Pinterest
- 4+ years of experience in organic social media marketing
- B2B social media experience required
- Experience creating content for and managing company accounts on core social media platforms (including Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.)
- Direct experience using LinkedIn as a tool for thought leadership, community building, and lead generation
- Understanding of social media management platforms such as Hootsuite to schedule and analyze posts
- Exceptional communication skills with strong writing abilities, an eye for detail, resourcefulness, and effective collaboration skills
- Self-starter with the ability to multi-task and thrive in a dynamic environment
- Data-driven mindset, able to analyze data to identify ways to improve
- Ability to translate B2B SaaS product features into outcome-focused content, focusing on the why, not the how
- Tech and/or nonprofit experience strongly preferred
- Reddit experience is a plus
- Fully remote based in United States - strong preference for being able to work in ET or CT time zone
- Salary: $65K to $85K USD annually, depending on experience and location
- Fully remote work from the comfort of your home
- Generous time off policy of 21 days (birthday included ), 8 designated/floating holidays, 2 paid volunteer days, and 5+ sick days (dependent on state)
- Employer-sponsored health insurance plan through TriNet, including medical (United Healthcare), dental, vision, and life
- 401(k) retirement plan via TriNet's partner, Empower, with an employer match of up to 4%
- Reimbursement package for home office expenses and professional development, up to $1.5k
- Eligibility for employee equity plan (stock options)
- Wellness program with fitness and mindfulness classes
- Love your work and our mission of serving nonprofits!
- Apply here and fill out our questions to tell us about you!
- Prescreen Call with the Talent Team
- Interview with Hiring Manager
- Assignment
- Panel/Final Interview
- Background & Reference Checks
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