Manager - Partnership Marketing

Position : Manager – Partnership Marketing

Department: Corporate Partnerships

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Reporting Relationship: Reports to Senior Manager - Partnership Marketing

Status: Full-time (Exempt) position

About Charlotte FC:

Charlotte Football Club is the Major League Soccer Club in the Carolinas. The Club’s mission is to be a unifying force that is bigger than one city and encourage a sense of belonging through a progressive, collective, and ambitious approach that guides efforts on and off the pitch. CLTFC is committed to driving growth through the sport and community outreach. Charlotte FC is owned by David Tepper and is a part of Tepper Sports & Entertainment, which also includes Bank of America Stadium and the Carolina Panthers. For more information, visit CharlotteFootballClub.com .

Position Summary

The manager-Partnership Marketing manages day-to-day relationships with select Charlotte FC partners, including account management, contract fulfillment, and retention efforts, with the goal of successfully providing our partners with best-in-class service and flawless execution. The position is part of a Charlotte FC specific Partnership Marketing team and reports to the Senior Manager - Partnership Marketing.

Roles and Responsibilities

• Serve as primary contact for all assigned partnership accounts, working alongside Corporate Partnership Sales Executives, as well as supporting other accounts
• Lead comprehensive account management including contract activation and fulfillment, strategic direction, and budget for assigned corporate partners.
• Manage all partnership deliverables (i.e. branding, signage, media, print, promotional, entertainment elements, etc.) to ensure quality standards and that partner expectations are met.
• Coordinate the implementation of branding and activations during Charlotte FC matchdays and other events including digital signage, in-match features, and fan engagement activations.
• Support and review partner activations, including evaluation and approval of promotional programs, rules, artwork, and in-market supporting media.
• Work alongside Partnership Marketing teammates & TSE Sales Executives to develop partnership sales materials for renewal and/or upsell opportunities.
• Liaise between Partner, Partnership Marketing, and all internal departments to ensure partner satisfaction.
• Initiate and maintain regular contact with client and/or client’s agency, developing strong

professional relationships.

• Track all corporate partner activation expenses and proof of performance metrics to accurately report internally and externally.
• Lead measurements and reviews of all partnerships, working alongside internal stakeholders.
• Additional duties may be assigned that are not listed above but are included in the scope of this role

Qualifications, Skills and Education Requirements

Preferred Qualifications

• Bachelor’s degree in a related field
• Minimum 3+ years of relevant experience
• Sports & entertainment, property, or agency experience

Leadership, Work Ethic, and Culture

• Strong leadership skills and business acumen.
• Exhibits a team-oriented approach, always prioritizing team above self.
• Demonstrates commitment to the organization’s vision, mission, and core values.
• Projects a positive image as well as inspiring trust and credibility with stakeholders.
• Demonstrates ability to adapt and adjust to changing needs of the business while demonstrating a positive attitude.

Judgment, Decision-Making and Sense of Urgency

• Demonstrates exceptional judgment in carrying out duties.
• Demonstrates strategic thinking capabilities.
• Able to clearly define complex issues; identifies and discusses potential solutions with key stakeholders; shapes opinions and works to build consensus as appropriate; uses broad knowledge and common sense.
• Acts with purpose and urgency in making timely recommendations and decisions.

Communication

• Communicates clearly and effectively; possesses excellent interpersonal skills.
• Keeps leadership informed of important issues/aspects of the marketing performance.
• Use effective communication tactics regarding the manner of communication, tone, and channel in all circumstances.
• Embraces an inclusive style of communication; actively listens and acknowledges conflicting points of view and treats all points of view with respect.

Work Environment

This job operates mostly in an office environment and outside in a stadium facility at times which may include inclement weather conditions. This role routinely involves standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. Some travel may be required to away games or for other business purposes.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.