Marketing & Brand Director

Marketing & Brand Coordinator
BMI, Inc. – Littleton / Lake Gaston Area

BMI, Inc. is seeking a motivated and creative individual to oversee marketing efforts across several growing local businesses including automotive service, collision repair, auto parts retail, motorsports, and service operations.

This role combines digital marketing, content creation, community engagement, and office coordination. The ideal candidate is organized, proactive, and comfortable managing multiple responsibilities while helping our businesses continue to grow.

About Us:

BMI, Inc. operates several businesses serving the Lake Gaston and surrounding communities including:

• Buddy Isles Tire & Automotive.
• Buddy Isles Collision.
• B&M Parts & More.
• Buddy’s Speed World.
• Elliott Management Services.

Our businesses are built on strong community relationships, quality service, and a passion for what we do.

Responsibilities:

Social Media Management:

• Manage company social media accounts (Facebook, Instagram, TikTok, YouTube, Google Business).
• Create and schedule posts promoting services, events, and promotions.
• Respond to customer comments and messages professionally.
• Monitor engagement and help grow our online presence.

Content Creation & Marketing:

• Capture photos and videos for marketing campaigns.
• Create graphics, posts, and promotional materials.
• Maintain and update company websites.
• Manage email and text marketing campaigns.
• Support marketing initiatives across multiple businesses.

Marketing Analytics:

• Track campaign performance and marketing results.
• Monitor website traffic and social media engagement.
• Provide monthly reports and insights.
• Help identify opportunities for growth and improvement.

Customer Service & Office Support:

• Answer incoming calls and assist customers.
• Greet customers and visitors.
• Assist with scheduling and administrative tasks.
• Maintain organized records and files.
• Support daily office operations.

Event Planning & Community Engagement

• Help organize and promote company events.
• Assist with our annual car show and community events.
• Create flyers and promotional materials.
• Capture content during events for marketing use.

Additional Duties:

• Assist with signage and promotional displays.
• Maintain consistent branding across platforms.
• Stay current on marketing trends and tools.
• Support other projects that help the businesses grow.

Ideal Candidate:

• Organized and dependable.
• Creative and comfortable with social media.
• Strong with communication and customer service.
• Able to manage multiple responsibilities.
• Interested in marketing and growing local businesses.
• A self-starter who takes initiative.

Marketing, communications, or business experience is helpful but not required for the right person.

Compensation:

Base salary with performance-based incentives tied to business growth, customer engagement, and marketing results.

Schedule:

• Full-time position.
• Some evenings or weekends may be required during special events.

How to Apply:

To apply, please include:

• Your resume.
• Links to any social media pages, marketing work, or content you have created or managed.
• A short paragraph explaining one idea you would use to help promote a local automotive business.

Applications without this information may not be reviewed.

Automotive Excellence Since 1973! Family-Oriented—State-of-the-Art Facility Since 1973, "Buddy Isles" has been a trusted name in the Littleton community. What began as a one-bay shop founded by Buddy Isles Sr. has grown into a 55,000 sq. ft., state-of-the-art facility—now proudly led by Buddy Isles Jr. and his wife, Morgan. Built on passion, family values, and quality craftsmanship, our shop offers full-service automotive repair, restoration, body work, towing, tires, and custom builds—all under one roof. We’re more than just a place to work; we’re a family-oriented business that believes in taking care of our team. Our facility is clean, organized, and climate-controlled for year-round comfort. We offer competitive pay with bonus opportunities, paid training, health insurance, vacation, and major holidays off. Most importantly, we respect your time—no Saturdays required, so you can enjoy a true work-life balance. With a 4.7-star rating on Google and a supportive team culture, Buddy Isles Tire & Automotive is a place where you can grow your career and be proud of the work you do. If you’re passionate about the automotive industry and want to be part of something meaningful, we’d love to hear from you.