Marketing Director

Alpha Home Caare Services Inc.
Raleigh, NC

Job Description

Job Description

Oversee marketing for the Assisted Living communities with the company. Create a marketing plan for each facility to increase the census ongoing. Monitor and problem solve residents ledgers to ensure finances are received according to contract.

Responsibilities:

  • Maintain census with each facility with a plan for increase in census.
  • Schedule tours with potential interested referrals.
  • Follow-up with referrals by telephone, in person, and email.
  • Schedule and conduct pre-admission assessments.
  • Follow-up with each facility Administrator/Director on bed availability weekly at each facility.
  • Follow-up with admissions process after an admit to the facility.
  • Maintain and update marketing plan as needed based on the bed availability of the facility.
  • Develop and maintain a professional relationship with the community.
  • Manage resident accounts/ledgers for accuracy in the Assisted Living communities and problem solve as needed.
  • Contacts Social Security, DSS,POA/guardians, etc. to discuss status of funds when needed.
  • Monitors and collects past due R&B in a timely manner to include working with Medicaid case managers, residents, family members and/or responsible parties.

Qualifications:

  • Must posses an Associate's Degree or minimum of 5 years experience.
  • Must be able to communicate verbally and written.
  • Must posses basic computer skills.
  • Must pass a Background Check.
  • Must maintain a NC driver's license.
  • Must be able to maintain professionalism at all times.

Posted 2025-08-22

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