Director Regional Marketing - US Ophthalmology

Merck
Raleigh, NC
**Job Description** **Our US Ophthalmology team is committed to transforming the lives of patients living with diabetic macular edema (DME) and neovascular age-related macular degeneration (nAMD) with a portfolio of two products in the pipeline. We aspire to achieve this through relentless commitment to patients, innovation, ensuring access to life-changing therapies, and collaborating with healthcare systems, governments, and payers to make treatments available to those who need them most. Our focus is on the patients, scientific rigor and flawless execution-bringing breakthrough therapies to patients who need them.** **The** **Director of Regional Marketing** **will lead the development and execution of strategies to engage scientific leaders and key influencers across the ophthalmology ecosystem. This role will ensure alignment between brand objectives and external advocacy, driving impactful partnerships that enhance disease awareness, product adoption, and market leadership. The position reports to the Executive Director, Scientific Strategy and Regional Marketing of Ophthalmology.** **Primary Responsibilities** **Scientific Leader Identification & Profiling:** **Lead identification and mapping of national and regional scientific leaders (SLs) and emerging experts in ophthalmology and retina.** **Engagement Planning & Execution:** **Structure and implement engagement plans for SLs, including congress participation, site visits, and HQ-approved activities (e.g., advisory boards, customer strategy sessions).** **Gather actionable insights from SLs to inform marketing strategies and brand planning.** **Congress Participation and Engagement:** **Collaborate with marketing team to determine participation in key Ophthalmology conferences. Determine appropriate level of support and drive customer engagement activities during congresses.** **Attend major ophthalmology conferences and share key learnings with internal stakeholders.** **Speaker Bureau Development & Readiness:** **Help establish and manage a US Ophthalmology Speaker Bureau, including faculty identification and onboarding.** **Support speaker readiness for national and regional product theatres** **Team leaderships:** **Design and build out the regional marketing team to prepare for launch** **Lead the team to execute engagement plans with key thought leaders throughout the US** **Cross-Functional Collaboration:** **Partner with field Sales, Marketing, Market Access, and Global Medical Affairs to ensure alignment on SL needs and account dynamics.** **Compliance & Governance:** **Ensure strict adherence to compliance regulations, internal policies, and industry standards in all engagement activities.** **Education** **Required: Bachelor's Degree** **Required:** **Minimum 6 years of pharmaceutical/healthcare experience, with at least 4 years in marketing, sales, or related commercial roles.** **Ophthalmology or retina experience required.** **Proven experience in KOL engagement, congress planning, and insight generation.** **Ability to travel up to 60% (including evenings, weekends, and overnight stays).** **Preferred:** **Existing relationships or experience collaborating with key opinion leaders within Ophthalmology/Retina Specialists.** **Launch experience** **Required Skills:** Collaboration, Marketing, Marketing Strategies, Omnichannel Marketing, Ophthalmology, People Leadership, Product Launches, Strategic Thinking **Preferred Skills:** Current Employees apply HERE ( Current Contingent Workers apply HERE ( **US and Puerto Rico Residents Only:** Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here ( if you need an accommodation during the application or hiring process. As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics. As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit: EEOC Know Your Rights ( EEOC GINA Supplement​ We are proud to be a company that embraces the value of bringing together, talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another's thinking and approach problems collectively. Learn more about your rights, including under California, Colorado and other US State Acts ( **U.S. Hybrid Work Model** Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, Monday - Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence.This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as "remote". The salary range for this role is $187,000.00 - $294,400.00 This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee's position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs. The successful candidate will be eligible for annual bonus and long-term incentive, if applicable. We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at . You can apply for this role through (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting. **San Francisco Residents Only:** We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance **Los Angeles Residents Only:** We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance **Search Firm Representatives Please Read Carefully** Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. **Employee Status:** Regular **Relocation:** No relocation **VISA Sponsorship:** No **Travel Requirements:** 10% **Flexible Work Arrangements:** Remote **Shift:** 1st - Day **Valid Driving License:** No **Hazardous Material(s):** NA **Job Posting End Date:** 12/31/2025 ***A job posting is effective until 11:59:59PM on the day** **BEFORE** **the listed job posting end date. Please ensure you apply to a job posting no later than the day** **BEFORE** **the job posting end date.** **Requisition ID:** R377070
Posted 2025-12-10

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