Senior Paid Media Manager

Epic Games
Cary, NC
WHAT MAKES US EPIC?

At the core of Epic’s success are talented, passionate people. Epic prides itself on creating a collaborative, welcoming, and creative environment. Whether it’s building award-winning games or crafting engine technology that enables others to make visually stunning interactive experiences, we’re always innovating.

Being Epic means being a part of a team that continually strives to do right by our community and users. We’re constantly innovating to raise the bar of engine and game development.

MARKETING

What We Do

We deliver the most innovative gaming experiences possible to players around the world. Whether through community outreach, world-class events, or partnership integrations, the Epic Games Publishing and Marketing teams seek to surprise players with new experiences every time they drop in to play.

What You'll Do

Epic Games is seeking an experienced performance marketing leader to head mobile user acquisition within its cross-product Paid Media team. This role will collaborate closely with marketing, creative, analytics, and product teams to drive growth and engagement across both paid and organic channels, serving as a key contributor to one of the company’s core growth vectors.

In this role, you will

  • Lead paid media campaign strategy across Epic’s global mobile user acquisition initiative
  • Collaborate with game teams, marketing teams, and senior leadership to build media plans for key initiatives
  • Present reports to senior leadership, including learnings and outcomes of media spend
  • Help guide creative strategy, partnering with agencies and internal teams to improve asset performance
  • Spearhead new ways of problem-solving for growth and retention using quantitative data and creative messaging
  • Build relationships with ad partners, working with partners to test new products and push what is possible
  • Partner with engineers and analysts to understand and improve in-house systems for reporting and programmatic optimization

What We're Looking For

  • 7+ years of experience in digital media with a background including both mobile and non-mobile user acquisition
  • Experience running and setting up global campaigns, including operations, insights, and optimization based on different countries and culture
  • Demonstrated ability to communicate performance to a diverse internal audience of executives, creatives, and analysts, with clarity and data accuracy
  • Full understanding of the global mobile UA landscape, including attribution and data privacy
  • Have pioneered new products and optimization methods with ad partners
  • Experience designing, running, and reporting on creative tests
  • Expert in Excel, Tableau; SQL and query skills is a bonus

EPIC JOB + EPIC BENEFITS = EPIC LIFE

Our intent is to cover all things that are medically necessary and improve the quality of life. We pay 100% of the premiums for both you and your dependents. Our coverage includes Medical, Dental, a Vision HRA, Long Term Disability, Life Insurance & a 401k with competitive match. We also offer a robust mental well-being program through Modern Health, which provides free therapy and coaching for employees & dependents. Throughout the year we celebrate our employees with events and company-wide paid breaks. We offer unlimited PTO and sick time and recognize individuals for 7 years of employment with a paid sabbatical.

About Us

Epic Games spans across 25 countries with 46 studios and 4,500+ employees globally. For over 25 years, we've been making award-winning games and engine technology that empowers others to make visually stunning games and 3D content that bring environments to life like never before. Epic's award-winning Unreal Engine technology not only provides game developers the ability to build high-fidelity, interactive experiences for PC, console, mobile, and VR, it is also a tool being embraced by content creators across a variety of industries such as media and entertainment, automotive, and architectural design. As we continue to build our Engine technology and develop remarkable games, we strive to build teams of world-class talent.

Like what you hear? Come be a part of something Epic!

Epic Games deeply values diverse teams and an inclusive work culture, and we are proud to be an Equal Opportunity employer. Learn more about our Equal Employment Opportunity (EEO) Policy here.

Note to Recruitment Agencies: Epic does not accept any unsolicited resumes or approaches from any unauthorized third party (including recruitment or placement agencies) (i.e., a third party with whom we do not have a negotiated and validly executed agreement). We will not pay any fees to any unauthorized third party. Further details on these matters can be found here.
Posted 2025-12-28

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