Studio Manager
Studio Manager
Location: Asheville, NC
Position Type: Approximately 35 hours per week
Compensation: $18–$22 per hour, based on experience, plus commission opportunities
About the Role
We are looking for a motivated, results-driven Studio Manager to lead our HOTWORX Asheville team.
This position is primarily focused on managing and developing employees, tracking sales and membership performance, and creating accountability around measurable goals . We are looking for a hands-on leader who enjoys coaching people, monitoring performance, and helping a team consistently improve.
The Studio Manager is expected to work approximately 35 hours per week and will be compensated at an hourly rate of $18–$22 per hour, based on experience, plus commissions .
Employee Leadership & Management
The Studio Manager will:
Recruit, interview, train, and onboard employees as needed
Create and maintain employee schedules
Conduct regular staff meetings and training sessions
Ensure employees complete required training and certifications
Clearly communicate expectations, responsibilities, and performance standards
Provide regular coaching, feedback, and development
Monitor employee attendance, punctuality, productivity, and performance
Hold employees accountable for completing assigned responsibilities and meeting expectations
Conduct performance evaluations and address performance concerns when necessary
Create a positive, motivated, and accountable team environment
Develop action plans when employee performance is not meeting expectations
Manage Sales & Membership Performance
The Studio Manager should be comfortable reviewing statistics and using data to improve team performance.
Responsibilities include monitoring:
Individual employee sales performance
New memberships and net membership growth
Progress toward studio membership goals
Lead follow-up activity
Guest appointments and conversions
Closing percentages
Individual and team sales goals
Employee prospecting and follow-up activity
Cancellations and membership trends affecting growth
The Studio Manager will use this information to identify opportunities, recognize areas where employees need additional coaching, and implement action plans to improve performance.
Drive Team Accountability & Membership Growth
The Studio Manager will help drive studio growth by effectively managing the performance and consistency of the team.
This includes:
Setting and communicating individual and team goals
Ensuring employees consistently follow up with prospective members
Monitoring sales activity and closing percentages
Coaching employees on tours, sales conversations, objection handling, follow-up, and closing
Regularly reviewing employee performance and progress toward goals
Creating action plans when goals are not being met
Keeping employees informed about their individual performance and team progress
Maintaining a culture of accountability, urgency, and follow-through
Motivating and developing employees to consistently improve results
Communicating studio and team performance with ownership
Social Media & Content Responsibilities
The Studio Manager will play an active role in maintaining HOTWORX Asheville's social media presence and ensuring the studio consistently produces engaging content.
Responsibilities include:
Create and maintain a social media content plan in collaboration with ownership and/or the team
Ensure consistent content is posted across assigned social media platforms
Create, capture, or coordinate photos and videos that highlight the studio, members, workouts, promotions, products, and team
Delegate and coordinate content responsibilities among employees when appropriate
Review content performance and identify opportunities to improve engagement and reach
Ensure social media content is consistent with the HOTWORX brand while also helping showcase the personality and culture of the Asheville studio
Promote current offers, events, membership opportunities, and other studio initiatives through social media
Encourage team participation in creating relevant and engaging content
The Studio Manager does not need to be a professional content creator, but should be comfortable using social media, creating basic photo and video content, and ensuring that posting responsibilities are completed consistently.
What We're Looking For
The ideal candidate:
Has experience managing, coaching, or leading employees
Is comfortable holding people accountable and having direct performance conversations
Has sales experience and understands lead conversion and closing
Is comfortable reviewing performance statistics and using data to improve results
Is comfortable with social media platforms
Is motivated by measurable goals
Is organized, dependable, and punctual
Can balance being a supportive leader with maintaining clear expectations
Is proactive and able to identify performance issues and opportunities for improvement
Has a strong work ethic and leads by example
Why This Role Is Different
This is not primarily a financial or operational management position . The focus of this role is on people and performance .
We are looking for someone who enjoys leading a team and asking questions like:
How is each employee performing?
Are team members consistently following up with leads?
What are our closing and conversion percentages?
Are we on track to meet our membership growth goals?
Where does an employee need additional coaching?
What actions can we take to improve team performance?
If you are a hands-on leader who enjoys developing employees, tracking performance, creating accountability, and helping a team achieve measurable membership growth , we'd love to hear from you.
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