Director of Floorcare

Bonitz Contracting Company, Inc.
Raleigh, NC

Job Description

Job Description

Summary:

The Director of Floorcare at Bonitz leads operational management, staff oversight, and supply coordination while developing strategic plans to drive profitability, sales, and market share growth through team development, product portfolio optimization, supplier negotiations, and marketing collaboration. Position requires a four-year degree or equivalent experience and 3-5 years of leadership in floorcare with strong strategic, communication, and organizational skills.

Overview:

Founded in 1954, Bonitz, Inc. is an Employee-Owned Company operating as specialty trade commercial contractors servicing the construction industry. Bonitz designs and installs custom flooring, walls, ceilings, and cladding systems. We offer access, terrazzo and other specialty flooring as well as floor care. We are committed to providing best in class project consulting, project management, and craftsmanship while delivering superior service and practical solutions. Bonitz has divisions in SC, NC, GA, TN, VA, and LA.

Position Essential Duties :

  • Evaluates P&L statements and financials. Ensures associates understand how the company makes money, and how the individual roles contribute to that effort.
  • Maintains a high level of planning to ensure adequate management development and to provide for capable management succession.
  • Establishes and reviews standards and work processes for all floorcare leaders in accordance with established policies and practices • Directs and leads multiple floorcare leaders on areas of improvement and stated company goals and objectives
  • Evaluates assigned locations regularly and systematically, through weekly one on one’s, and visits to each location as needed. • Ensure workload, supplies, and job duties are optimized to deliver services that meet and exceed customer expectations
  • Interviews, selects, hires, evaluates, and recommends termination of floor care leaders in accordance with company policies
  • Perform regular inspections and evaluations of customer sites and make the necessary improvements
  • Conducts regular staff meetings and communicates with location leadership to coordinate floorcare activities

Job Responsibilities :

  • Develop and implement a three-year strategic roadmap for floorcare
  • Develop the floorcare organization, processes, technology and tools that drive profitability and customer satisfaction
  • Develop a successful business model that includes developing new and expanding current annuity accounts through annual contract work
  • Develop plans to successfully follow up and execute on the volume of leads that are being generated by new flooring installs
  • Optimize floorcare product portfolio and grow market share within the company’s footprint
  • Achieves sales targets, gross margin, and allocable operating income based on plan
  • Create go-to-market strategies for new markets, managing customer negotiations, and overseeing the three-year strategic roadmap.
  • Understand the floorcare landscape and develop competitive plans
  • Oversee programs with floorcare suppliers, negotiating terms and pricing
  • Oversee the development and implementation of marketing campaigns for new and existing markets
  • Collaborate with Sales and Marketing to capture the "voice of the consumer," positioning the Floorcare business to increase category share
  • Analyze market trends, customer insights, and competitor strategies to identify new opportunities
  • Ability to interpret and communicate financial data to staff
  • Assist with annual budget preparation as well as guiding locations with understanding the financial impact of operational decisions.

Education/Experience and Ideal Candidate

Qualifications:

  • Four-year college degree, or equivalent work experience required
  • 3-5 years of floor care leadership experience required
  • Able to build trust through character, competence, and connection in order to drive results through clarity, accountability, and support.
  • Extreme integrity, aligning with Bonitz’ Core Values
  • Demonstrated progressive growth in the field of floor care
  • Demonstrated strategic thinking and thought leadership
  • Dedicated to continuous improvement and inspiring others to be the best versions of themselves.
  • Ability to understand the business through the numbers and coach associates with financial results.
  • Strong work ethic, intense drive, and initiative for quality and customer service
  • Excellent written and oral communication, listening and empathy, and problem solving (one-on-one and group) skills
  • Ability to use a participative approach to leading staff, to function appropriately under stress, to organize and prioritize tasks, and to develop budgets with a complete understanding of customer needs and requirements

Posted 2025-08-29

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