Business Development

Position Overview

The role focuses on early-stage sales development and opportunity identification, supporting the growth of new customer relationships and projects. This individual will work closely with the sales leadership team to identify and qualify leads, respond to government funding opportunities, and facilitate initial technical engagements.

Key Responsibilities

• Opportunity Identification

  • Support the initial phase of the sales funnel by identifying:
    • New customer organizations and projects
    • New divisions within existing customers
    • New initiatives at current customer accounts

• Government Funding Engagement

  • Research and respond to U.S. government R&D funding solicitations, including SBIR and OTA opportunities
  • Collaborate with sales team members to draft and submit proposals

• Lead Generation

  • Generate leads through:
    • Cold and warm outreach via events, virtual meetings, and site visits
    • Coordinated campaigns including content creation and webinars

• Lead Qualification

  • Engage with prospective contacts to assess fit using predefined criteria
  • Initiate discussions around NDAs and PIAs with potential customers
  • Schedule initial technical meetings between internal engineering and customer teams

• CRM and Sales Tracking

  • Maintain accurate records of sales activities and customer interactions in CRM software
  • Ensure timely follow-up and engagement with leads until qualification or disqualification

• Customer Engagement

  • Maintain consistent communication with customer contacts throughout the qualification process
  • Attend industry events and support trade show participation
  • Conduct on-site customer visits across the U.S.

• Sales Execution

  • Drive sales within assigned territories, product lines, or customer segments

Minimum Qualifications

• Proficiency in CRM systems for tracking, quoting, reporting, and collaboration
• Strong written and verbal communication skills, especially in conveying technical concepts
• Ability to identify and target potential customers
• Comfortable with outreach and persistent follow-up, understanding response rates may vary
• Self-motivated with a proactive, hunter-style approach to sales
• Experience with digital campaigns and webinar-based lead generation
• High-level understanding of power conversion technologies
• Proven experience in B2B opportunity qualification
• Willingness to travel domestically (~25%)

Preferred Qualifications

• Bachelor’s degree in Electrical Engineering from an ABET-accredited program
• Familiarity with Department of Defense program offices and procurement processes