Vice President General Sales Manager (NC/AL/MS markets) American Liberty Div.-North Carolina

Southern Glazer’s Wine and Spirits, LLC
Raleigh, NC

What You Need To Know

Shape a remarkable future with us. Build a career working for an industry leader that truly invests in their people – and equips them with leading technology, continuous learning, and the ability to bring their best selves to work. As the preeminent wine and spirits distributor, Southern Glazer’s isn't just one of Forbes’ Top Private Companies; it's a family-owned business with deep roots dating back to 1933.

Southern Glazer’s is proud of its well-earned positive reputation, continually achieving accolades for our outstanding workplace culture. We take pride in creating a culture where our people are valued, supported, and provided opportunities for growth and belonging.

As a full-time employee, you can choose from a wide-ranging menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan. We also offer tuition assistance, a wellness program, parental leave, vacation accrual, paid sick leave, and more.

By joining Southern Glazer’s, you would be part of a team that values excellence, innovation, and community. This is more than just a job – it's an opportunity to build the future of beverage distribution and grow with a company that truly cares about its people.

Overview

Serve as the primary sales leader responsible for the successful management of the relationship between the suppliers and the company. Ensures the development and growth of a long-term partnership that profitably grows brand position, market share, and distribution on an enterprise-wide basis. Direct full range of sales activities for the assigned area through the sales team.

Primary Responsibilities

  • Identify and implement strategies to achieve ensure the attainment of sales goals and objectives
  • Set short and long-term priorities and develops annual goals while adhering to budgeting, forecasting, and financial control processes
  • Conduct sales reviews with each assigned division to address market-specific tactics, revise forecasts, and support achievement of supplier priorities
  • Monitor performance to meet expense and revenue objectives
  • Develop and implement effective sale plans and programs to drive growth, generate revenue, and increase market share
  • Establish and maintain high-level, executive contact with accounts, focusing on the establishment and maintenance through the regular evaluation of strategic business partner relationships, new business opportunities, and optimization of present sales and service levels
  • Manage the execution of team to ensure maximum sales processes and leverage appropriate resources to drive sales objectives
  • Evaluate market activity and business intelligence, and recommend action plans as needed
  • Define expectations and monitor sales team overall progress
  • Reinforce communication of promotions and programs to the sales team
  • Provide summary of sales activity to relevant stakeholders
  • Conduct regular performance reviews and identify opportunities for development, training, and performance improvement
  • Identify and monitor market activity and business intelligence
  • Perform other job-related duties as assigned

Additional Primary Responsibilities

Minimum Qualifications

  • Bachelor s Degree in a related field; or an equivalent combination of education and experience
  • Ten years of relevant experience
  • Able to obtain and meet industry licensing requirements as needed
  • Must possess a valid driver license and secure and maintain auto-liability insurance by state laws

Physical Demands

  • Physical demands with activity or condition for a considerable amount of time include sitting and typing/keyboarding using a computer (e.g., keyboard, mouse, and monitor) or adding machine
  • Physical demands with activity or condition may include occasional to the rare amount of time include walking, bending, reaching, standing, and stooping
  • May require occasional lifting/lowering, pushing, carrying, or pulling up to 40lbs

EEO Statement

Southern Glazer's Wine and Spirits, an Affirmative Action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. SGWS complies with all federal, state and local laws concerning consideration of a qualified applicant's arrest and/or criminal conviction records. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges.

If you have any questions or concerns about whether this posting complies/adheres with local pay transparency requirements, please contact the SGWS talent acquisition team at [email protected]

Posted 2026-01-12

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