Event Marketing Team Lead

Who We Are
Joyce Factory Direct has been an industry leader in home remodeling since 1955, specializing in sunrooms, windows, sunrooms, baths, and doors. We proudly serve multiple markets including Cleveland, Pittsburgh, Charlotte, Columbia, Asheville, and Greenville. We are a third-generation, family-owned and operated company, committed to quality craftsmanship and long-term customer relationships. At Joyce, we take pride in manufacturing the majority of our own products, allowing us to deliver superior quality while supporting the communities we serve.

Position Overview
Joyce is seeking an Event Marketing Team Lead for the Asheville and Greenville markets to drive lead generation and appointment setting at events while leading a team from the front.
This is a hands-on, field-based role where you will actively engage homeowners, generate leads, and set appointments. You will set the tone for performance, coach your team in real time, and lead by example in a fast-paced, results-driven environment.

Compensation
This role includes a base salary plus bonus incentives.

Compensation Includes:
· Base salary: $45,000
· $500/month car allowance
· $100/month phone allowance
· Performance bonuses based on lead generation and appointments set

What You’ll Do
· Generate leads and set appointments with homeowners at events
· Actively engage attendees and create interest in Joyce products
· Lead from the front by demonstrating high-performance lead generation
· Coach and motivate team members on-site to improve results
· Help new team members ramp up quickly through hands-on training
· Support event setup and teardown as part of a hands-on team environment
· Drive daily performance and hit lead targets at each event
· Consistently meet or exceed lead generation and appointment targets

You’ll Be a Good Fit If You Have:
· 1–2+ years of event marketing, retail sales, canvassing or lead-generation experience
· Desire to grow into leadership through performance and leading by example
· Comfortable approaching strangers and starting conversations
· Willingness to travel throughout the Asheville and Greenville markets
· Flexibility to work evenings and weekends as events require
· A results-driven mindset focused on lead generation
· Ability to lift and set up tents, tables, banners, and basic event equipment
· Bonus: Experience in home improvement or construction event marketing

Benefits
· Health, Dental, and Vision Insurance
· PTO and vacation time
· Car and cell phone allowance
· 401(k) with a 25% uncapped company match
· Flexible schedule
· Employee discount on home improvement services
· Employee Referral Bonus Program

Why Joyce
· 70 years of proven success as a third-generation, family-owned and operated company
· Strong book of established events and shows to kickstart your season
· High-quality, American-made products
· Robust marketing support and brand recognition
· A team-oriented environment focused on growth and long-term success

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