Associate Marketing Manager - Consumer Solutions

Job Details

Description

Glen Raven Material Solutions is recruiting for a Associate Marketing Manager. Reporting to the Senior Marketing Manager, the Associate Marketing Manager will support Sunbrella’s dynamic expansion into multiple product categories. In this newly created role, the Associate Marketing Manager will contribute to brand-building efforts and growth initiatives for the Consumer Solutions business, in line with the annual operating plan. As part of an entrepreneurial team, this role will help shape and activate ecommerce marketing strategies, analyze campaign performance, support product launches, and advance omni-channel growth while leveraging the strength of the Sunbrella brand.

This role will be a key contributor in developing and executing consumer marketing initiatives with a focus on digital performance marketing. The ideal candidate is a proactive, detail-oriented and analytical marketer who thrives in a growth-focused environment and is eager to contribute to a leading textile brand.

When you join Glen Raven, you play a critical role and your input matters. Everyone who works at this family-owned business has a heart for people, makes a difference and is passionate about our products. We are team-oriented and are “all in” on doing it right. And that means listening to different viewpoints and providing ways for us to grow together and individually. As we weave connections around the world, we become stronger and keep our focus on shared success. 

• This is a hybrid role, with 3 days in the office in Burlington & 2 days working from home***

Responsibilities

• Contributes to the development of the Consumer Solutions Group marketing annual operating plan and activity calendar
• Contributes to the development of the Consumer Solutions Group marketing annual operating plan and activity calendar
• Supports activation of integrated marketing plans, including:
• Sales tools such as one-sheeters and sample tools
• Co-marketing efforts with priority customers
• In-store signage, displays, and POP materials
• Training and educational materials
• Collaborate with the Senior Marketing Manager and agency partners to plan, execute, and optimize digital performance marketing and retail marketing campaigns (paid search, social, display), analyzing key metrics to implement improvements aligned with strategy and budget
• Develop clear, concise creative briefs and guide content creation with internal and external creative teams
• Conduct regular competitive analysis in collaboration with Product Management to inform marketing strategies
• Support tradeshow planning and customer activation initiatives

Education And Experience

• BA in Marketing, Communications, Business, Advertising, or Textiles
• 3-6 years of progressive marketing experience
• Experience executing marketing plans across B2C and/or B2B audiences
• Strong background in ecommerce and digital marketing
• Proven success managing multi-channel marketing initiatives
• Skilled in cross-functional collaboration and handling multiple project timelines
• Strong interpersonal and collaboration skills
• Excellent oral and written communication
• Effective decision-making and creative problem-solving
• Informal leadership with ability to drive initiatives through completion
• Strong analytic skills with the ability to turn data into actionable recommendations
• High proficiency in Microsoft Office (Excel, PowerPoint)
• Balance of strategic thinking and meticulous execution
• Self-starter who works independently but seeks guidance when needed
• Fluent in English (written and verbal)

Why Glen Raven:  

At Glen Raven, we embrace the strength that comes from a diverse and inclusive mindset. Joining our team means becoming an integral part of a dedicated group, weaving connections across the globe, and representing trusted textile brands such as Sunbrella.  Every day, we strive for and welcome diverse perspectives, solutions-driven ideas and innovative opportunities for continued growth throughout the company. We work toward a shared success while lifting each other up on the job and in our communities. Together, we keep the world spinning. Join our team. Connect people and drive innovation beyond the boundaries of Glen Raven. 

What you can expect from working at Glen Raven.  

• Benefits – Your total well-being is important. In addition to competitive health coverage, short- and long-term disability insurance, vision, dental and plan choices, we also offer telehealth visits or on-site health clinics at many locations. We also have a comprehensive wellness program that includes wellness events, health education, and mental health resources. We offer competitive PTO and holiday schedules to allow for personal time.  
• Future Financial security – No matter where you are in your career, at some point, everyone winds down. We’ll help you make it happen when you’re ready to retire. We offer both a company funded pension and matching 401(k) – our investment in you and your complete future.  
• Perks – From on-site fitness centers or discounted gym memberships to catered associate events, many perks come with the job. We celebrate and reward you for hard work any chance we can.  
• Inclusion – We have teams of problem solvers with diverse voices. Every day, we get after it to innovate and find solutions for a better tomorrow – at home and around the world. 
• Fair pay – Direct compensation that is fair and competitive with the market. Your success is our success. 

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

Glen Raven provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to [email protected] & 336-227-6211.