National Account Manager
- Build deep expertise in Garner Foods’ product portfolio and its application within national chain environments.
- Conduct market and operator specific research to identify menu trends, competitive activity, and innovation opportunities relevant to national accounts.
- Serve as the primary point of contact for national and multi-unit customers, ensuring timely, professional responses to operator and consumer inquiries.
- Manage customer program execution, including pricing, contracts, promotional calendars, and product transitions.
- Strengthening relationships with key decisionmakers across national operators, brokers, distributors, and industry partners to support long term growth.
- Utilize internal business tools and internal systems to support accurate forecasting, planning, and customer performance tracking.
- Partner with supply chain, operations, customer service, and logistics teams to ensure seamless execution of national programs and product availability.
- Collaborate with marketing on national account specific promotions, menu ideation, and brand activation opportunities.
- Work closely with forecasting and inventory teams to maintain appropriate stock levels for national programs and LTOs.
- Provide strategic input for annual sales planning, budgeting, and customer specific growth strategies.
- Achieve annual sales, profit, and trade budget targets for assigned national accounts.
- Identify and pursue new national and multi-unit opportunities, including menu placements, LTOs, and distribution expansion.
- Manage trade spending, contract pricing, and SGA allocations to ensure profitable growth.
- Build and maintain strong relationships with national account stakeholders to drive incremental revenue and long-term partnerships.
- Lead sales strategy and execution for assigned national and multi-unit accounts across the U.S.
- Develop customized programs, presentations, and culinary ideation materials tailored to national operator needs.
- Attend industry events, food shows, and culinary ideations to support customer engagement and brand visibility.
- Identify and target emerging national and regional chains with high growth potential.
- Monitor customer performance, distribution, and compliance across all channels and distributors.
- Work independently and collaboratively to execute national account strategies and deliver on customer commitments.
- Work closely with the Director to develop and implement initiatives that strengthen and grow the non-commercial sector, focusing on customer expansion, and long-term sustainability throughout the country.
- Complete projects and other responsibilities as directed by leadership.
- Minimum 5 years of sales experience, ideally in national accounts, food service, or retail.
- Experience working with brokers, national distributors, and multi-unit operators, and non-commercial accounts strongly preferred.
- Proven success managing national or large multi-unit customers and exceeding sales targets.
- Strong understanding of foodservice industry dynamics, menu trends, and operator decision processes.
- Excellent communication and negotiation skills with the ability to influence cross-functional and customer stakeholders.
- Strong analytical skills with the ability to interpret sales data, distribution reports, and customer insights.
- Highly organized with the ability to manage multiple national programs, timelines, and priorities.
- Ability to travel 60–70% as needed to support national account relationships and industry events.
- Proficiency in Microsoft applications including BI tools, Outlook, Excel, Word, and related systems.
- High ethical standards and professionalism in representing Garner Foods with national partners.
- Strong working knowledge of Microsoft applications including BI, Outlook, Excel, Word, etc.
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