Program Manager

Empower women entrepreneurs and lead impactful programs, Join us as Program Manager at the Women's Business Center in Charlotte!

Position Overview

The Program Manager is responsible for delivering high-quality customer service and operational support to the Women’s Business Center of Charlotte (WBCC). Reporting to the Program Director and supporting the Executive Director as needed, the Program Manager plays a key role in the planning, coordination, and execution of WBCC programs and services. This includes managing client engagement, coordinating training events, overseeing marketing and social media efforts, and maintaining the client database. The role requires a detail-oriented and proactive individual capable of working independently and collaboratively across teams.

Responsibilities

• Serve as the primary point of contact for stakeholders, providing prompt and professional responses to inquiries and facilitating smooth communication channels.
• Guide clients through the intake process with clarity and empathy, ensuring a seamless transition into WBCC's programs and services.
• Facilitate one-on-one counseling appointments with the appropriate staff members, ensuring optimal utilization of resources and time.
• Applicants must have active personal accounts on FB, IG, and LinkedIn, as they will be responsible for managing and growing WBCC’s social media platforms in a consistent and professional brand image aligned with organizational objectives across all digital platforms.
• Design and implement a comprehensive social media strategy and campaigns that reflect WBCC’s mission, increase engagement and program participation, and resonates with our audience.
• Demonstrated expertise to lead marketing efforts across various platforms to maximize reach and impact, creating engaging flyers, videos, newsletters, and reels using Canva, CapCut, PowerPoint, I-Contact, etc.
• Plan and manage workshops, seminars, and training sessions with meticulous attention to detail, ensuring seamless logistics and well-prepared materials are in place for exceptional participant experience.
• Represent WBCC at community events and expos, supporting outreach and visibility efforts.
• Utilize data analytics to maintain accurate client and training records, generate reports, and derive insights that inform decision-making to drive program enhancements.
• Oversee calendar management, travel arrangements, and inventory control to uphold operational efficiency and support the smooth functioning of WBCC's programs and services.
• Administer client surveys, collect results, and prepare dashboards for leadership, demonstrating a commitment to continuous improvement and client satisfaction.
• Attending staff meetings and monthly team meetings, contributing insights and updates as needed.
• Support center operations by managing inventory and ordering supplies, ensuring the resource area is stocked with essential materials.
• Demonstrate excellent written and verbal communication skills, fostering positive relationships with clients, colleagues, and stakeholders.
• Work closely with the Program Director, ensuring WBCC’s programs run efficiently while maintaining independence in day-to-day responsibilities.
• Maintain organized filing systems and handle general administrative duties.
• Uphold confidentiality and professionalism in all interactions.
• Perform additional duties as assigned to support WBCC operations.

Qualifications

• Bachelor’s degree required; preferred in Business Administration, Marketing, Communications, or a related field. An equivalent combination of education and experience may be considered.
• Minimum of five years of experience in program management, marketing, or business development experience related to the specified duties and responsibilities.
• Demonstrated track record of successful event planning, project coordination and management.
• Maintain a positive, “can-do” attitude with a strong commitment to providing exceptional customer service to both internal and external stakeholders.
• Ability to respond promptly and positively to changes, demands, and workload fluctuations, to work independently, take initiative, and manage projects without direct supervision.
• Consistent delivery of high-quality work products with reliability and attention to detail.
• Excellent interpersonal skills with a demonstrated ability to work effectively with diverse communities, leaders, and staff members.
• Advanced proficiency in Microsoft Suites, Excel Pivot Tables, CRM systems, LMS platforms, project management tools, and social media platforms.
• Demonstrated experience in content creation, social media management, and digital marketing.
• Proficiency in Canva, CapCut, PowerPoint, I-Contact, and video editing tools are required. Candidates must be able to demonstrate their skills during the selection process.
• Demonstrated skills in working with multiple teams in a dynamic environment.
• Ability to learn quickly, adapt to changing needs, and work independently while meeting deadlines with minimal supervision.
• Strong organizational and project management skills, with the ability to multitask, work under pressure, and meet deadlines in a fast-paced environment.
• Flexibility to work a variable schedule, including occasional evenings, weekends, and overnights as needed.

Program Highlights

• The Small Business Administration is a program partner and funding entity of WBC of Charlotte.
• The program services 12 counties: Anson, Alexander, Cabarrus, Catawba, Cleveland, Gaston, Iredell, Lincoln, Mecklenburg, Rowan, Stanly, Union.
• There exist partnerships, affiliations, and alliances with local organizations and other resource partners across the state such as: Institute, MBDA, NCDOT (OJT), SBTRC, SBC Network, SBTDC, BEFCOR, SCORE, Asian Chamber, Charlotte Chamber, Urban League, Charlotte Housing Authority, CVMSDC.
• Offers over 50 technical training sessions on various business development topics (Finance, Financial Management, Business Law, Technology and Marketing, Business Resources, Certifications, Organizational Development, Leadership and Communication).