Senior Solutions Marketing Manager - Healthcare

Who we are

Build a brighter future while learning and growing with a Siemens company at the intersection of technology, community and sustainability. Our global team of innovators is always looking to create meaningful solutions to some of the toughest challenges facing our world. Find out how far your passion can take you.

About the Job

We’re looking for motivated and collaborative Senior Solutions Marketing Manager – Healthcare to lead go‑to‑market strategies and support successful product launches for our Healthcare vertical portfolio, serving hospitals and senior living communities.

Reporting into product management, you’ll partner closely with cross‑functional teams across North America—including marketing, sales, enablement, strategy, training, and services—to bring solutions to market and drive adoption.

This role is well suited for someone who works effectively in fast‑paced environments, enjoys translating complex solutions into clear, actionable messaging, and focuses on equipping sales teams and engaging customers to achieve measurable outcomes.

What you will do

• Develop and execute strategic marketing plans for new product launches and enhancements.
• Partner with product management and cross‑functional collaborators to influence initiatives throughout the New Solution Introduction (NSI) process.
• Create clear and compelling positioning, value propositions, and messaging tailored to healthcare buyer personas, use cases, and market needs.
• Apply market trends, customer insights, and competitive intelligence to inform strategy, prioritization, and messaging decisions.
• Partner with marketing teams to produce high-impact campaigns and content such as blogs, white papers, and customer stories.
• Partner with sales enablement to develop bill of materials (BOM) that includes compelling pitch decks, battle cards, FAQs, and product sheets.
• Present recommendations and insights to senior and executive partners, translating product value into business impact.

What you need

• Bachelor’s degree and 8+ years of experience in product marketing or a related field.
• Experience marketing or selling solutions to hospitals or senior living facilities, ideally within asset and operations management and/or capital planning software.
• Solid understanding of SaaS business models and go‑to‑market execution.
• Experience developing product marketing strategies that support growth with new and existing clients.
• Demonstrated ability to develop product positioning and messaging frameworks.
• Ability to manage multiple initiatives, prioritize effectively, and achieve desired outcomes.
• Clear and concise written and verbal communication skills.
• Strong presentation skills a must, including presenting to senior leadership.
• Location: Fully remote in US

What makes you a Standout

• Strategic problem solver who can also implement with urgency and attention to detail.
• Comfortable using data and client insight to inform decisions.
• Interest in understanding the maintenance and operations industry and how technology supports it.
• Strong project management skills to manage multiple projects across multiple timelines
• Willingness to take ownership, make recommendations, and move initiatives forward.
• Enjoy working across teams and building strong relationships.
• Commitment to continuous learning and improvement.
• Comfortable navigating change and ambiguity while maintaining momentum.
• Contributes positively to team effectiveness and shared goals.

The Brightly culture

We’re guided by a vision of community that serves the ambitions and wellbeing of all people, and our professional communities are no exception. We model that ideal every day by being supportive, collaborative partners to one another, conscientiously making space for our colleagues to grow and thrive. Our passionate team is driven to create a future where smarter infrastructure protects the environments that shape and connect us all. That brighter future starts with us.

Our Commitment to Equity and Inclusion in our Diverse Global Workforce:

We value your unique identity and perspective. We are fully committed to providing equitable opportunities and building a workplace that reflects the diversity of society, while ensuring that we attract the best talent based on qualifications, skills, and experiences. We welcome you to bring your authentic self and transform the every day with us.

Brightly maintains a Drug Free workplace in accordance with applicable law.