Event Marketing Manager - Joyce Windows, Sunrooms & Baths

Charlotte & Columbia Event Marketing Manager (B2C Lead Gen) Company: Joyce Windows, Sunrooms & Baths

Job Type: Full-time, on-site field leadership (evenings/weekends required)
Compensation: $60,000 base + monthly bonuses & overrides

Benefits: Health, dental, vision, PTO, paid holidays, mileage/car allowance, phone stipend, career growth

Why this role exists We drive in-home design consultations for residential home improvement. Your job is to take ownership of event and field marketing in the Charlotte and Columbia area—home shows, retail and partner pop-ups, community events, fairs —and produce a steady flow of qualified appointments for our sales team.

This is a working manager role. You’ll be out in the field daily recruiting, training, staffing, and leading from the front while hitting aggressive lead goals.

What you’ll do day-to-day

• Plan and run events: home shows, retail kiosks, fairs/festivals, local sponsorships, community days, and weekend pop-ups.
• Hit lead-gen targets: appointments set, show rates, and issued demos.
• Recruit and staff: source, interview, and onboard part-time event reps and canvassers; manage a team of 5–15.
• Train and uptrain: teach the pitch, objection handling, and qualification standards.
• Handle logistics: secure booths, permits, signage, and promo materials; set up/tear down; manage inventory.
• Build partnerships: develop retail partners and local businesses for kiosks and co-marketing.
• Focus on quality: deliver qualified appointments that stick. Track lead cost and ROI.
• Be in the field daily to drive culture, energy, and results.

What you bring

• 2+ years in event marketing, field marketing, canvassing management, retail/experiential marketing, or B2C lead generation.
• A proven record of hitting appointment, show-rate, and demo goals.
• Comfortable working evenings and weekends and traveling locally with your team.
• Strong recruiter and coach who can staff fast, train faster, and hold teams accountable.
• KPI-driven mindset; you manage by numbers and know how to adjust to hit goals.
• Valid driver’s license and reliable vehicle.