General Manager

General Manager (GM) – Process & Financial Leader

Location: Charlotte, NC

Company: Northline Roofing

Compensation: Competitive base + performance-based incentives

About Northline Roofing

Northline Roofing is a fast‑growing residential roofing company built on Just Good Ole‑Fashioned Service, modern systems, and disciplined execution. We are transitioning from a founder‑led operation into a process‑driven, financially disciplined company designed to scale.

We are hiring a General Manager to own execution, build repeatable systems, and protect profitability as the business grows.

This role is for someone who loves building process, understands the numbers, and holds the line on standards.

The Role

The General Manager is responsible for turning chaos into clarity.

You will design, implement, and enforce processes that ensure the business runs predictably and profitably. You will own financial performance alongside day‑to‑day operations and act as the accountability leader across departments.

You will directly manage the Sales Manager, Operations Manager, and Production Manager, ensuring alignment across the entire organization.

Core Responsibilities

Process Creation & Systems

• Build, document, and enforce SOPs across sales, production, and office operations
• Create repeatable workflows that reduce mistakes, rework, and variability
• Implement checklists, approvals, and controls to protect margins
• Continuously refine systems as the business scales
  

Financial Ownership

• Own job‑level profitability, margins, and cost controls
• Review estimates, change orders, and material orders for accuracy
• Manage budgets, forecasts, and monthly performance reviews
• Understand cash flow, deposits, payables, and financial timing
• Identify margin leaks and correct them immediately

Operational Leadership

• Oversee daily operations through department managers
• Align sales commitments with production capacity
• Ensure clean handoffs between sales, operations, and production
• Step in when systems break—and rebuild them stronger

People & Accountability

• Lead and develop the Sales, Operations, and Production Managers
• Hold leaders accountable to process, performance, and results
• Coach managers to think in systems, not just tasks
• Assist with hiring, onboarding, and performance management

Customer Experience & Risk Management

• Ensure customer communication follows defined process and standards
• Handle escalations with a solutions‑first mindset
• Protect the company legally and financially through documentation and controls

What We’re Looking For

• Strong background in operations, process creation, and financial management
• Experience building systems in construction, roofing, or service businesses
• Comfortable owning a P&L or job‑level financials
• Detail‑oriented but able to think at a high level
• Confident enforcing standards—even when it’s uncomfortable
• Calm, disciplined, and decisive

This Role Is NOT For Someone Who:

• Wings operations instead of building structure
• Avoids financial responsibility
• Struggles with organization or follow‑through
• Needs constant direction from ownership

Why This Role Matters

You will be a key architect of how this company operates long‑term. The systems you build and the financial discipline you enforce will directly determine the company’s ability to scale into new markets.

This is a high‑trust, high‑responsibility role with long‑term growth potential for the right operator.

How to Apply

Submit your resume along with a short note covering:

1. A process you’ve built or improved that had measurable impact
2. Your experience managing budgets, margins, or financial performance
3. Why this role fits your leadership style