Sales, Marketing, and Event Specialist

Aveda Institutes, & Nurtur Salon & Spas
Chapel Hill, NC

Job Description

Job Description

DO WHAT YOU LOVE, LOVE WHAT YOU DO
Our mission at Aveda is to care for the world we live in, from the products we make to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty, but around the world. ~ Horst Rechelbacher

Who We Are:

Do What You Love – Love What You Do. Founded in 2004, Nurtur Aveda is a community of professionals dedicated to environmental responsibility and developing future leaders in the world of beauty and wellness.

Position Purpose: The purpose of this position is to develop and implement an impactful and results-focused high school recruitment and community outreach strategy. The Sales, Marketing, and Event Specialist will focus on developing meaningful partnerships with the local community to enhance the Institute’s visibility and execute a successful high school strategy.

Responsibilities:

The team member in this position must exhibit certain characteristics and perform specific duties during their daily or weekly routine. These responsibilities include, but are not limited to:

  • Uphold the Nurtur Core Values and Behaviors and Aveda Success Factors Sales and Recruitment (New Business):
    • Manage and execute recruitment strategies through the utilization of marketing and data-driven processes to achieve an increase in high school student awareness of the Institute.
    • Develop and maintain communication and sustainable relationships with high school counselors, community college coordinators, and high school students.
    • Develop and execute market-specific recruitment strategies to support enrollment goals.
    • Establish and maintain relationships with salons, spas, wellness businesses, employers, veterans’ organizations, workforce development agencies, and community partners.
    • Identify new partnership opportunities that increase brand awareness and student recruitment.
    • Serve as the local ambassador for the Institute within the community.
    • Develop referral partnerships that create sustainable enrollment pipelines.
    • Provide counseling to prospective students, assisting them in understanding the Institute’s admissions process, requirements, and available programs.
    • Collaborate with the Admissions and Financial Aid Team to ensure annual enrollment goals are achieved
    Events and Marketing:
    • Organize community outreach programs and coordinate special events that promote products, services, and the Institute's mission.
    • Plan, organize, coordinate, and attend on-campus recruitment events.
    • Ensure a strong institute presence at community events within the market.
    • Assist with social media content creation and brand promotion efforts.
    • Create and share market-specific content, stories, and community engagement opportunities.

Minimum Requirements:

The team member in this position must exhibit certain educational and experiential requirements, including:

  • High school diploma or GED equivalent; Bachelor’s degree preferred.
  • Prior work experience in recruitment, high school counseling, admissions, or community relations preferred.
  • Exhibit self-direction, initiative, resourcefulness, and follow-through with the ability to work at a fast pace and handle multiple tasks and projects at the same time.
  • Excellent interpersonal, communication, and presentation skills.
  • Demonstrate extreme professionalism and confidentiality in manner, dress, and conduct.

Physical Demands and Work Environment:

The team member in this position will be expected to work in an office environment in order to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform these essential functions.

  • Sit at a desk with a computer for up to eight (8) hours per day.
  • Use hands to handle objects and reach with hands and arms.
  • Walk, sit, stand, balance, stoop, speak, and hear.
  • See a computer screen and read paper and electronic documents.
  • Occasionally lift and/or move objects up to 30 pounds.
  • Tolerate a minimal to moderate noise level typical of a corporate office setting.

Perks and Benefits:

  • Medical/Dental/Vision/Life Insurance
  • 401(k)/match
  • PTO
  • Employee discount on products and services
  • Growth opportunities

Travel Requirements:

The team member in this position must be able to travel locally to events and for out-of-state training as necessary.

Equal Opportunity Employer: Nurtur Holdings LLC is an Equal Opportunity Employer. All employees and applicants are covered by federal and state laws designed to safeguard employees and job applicants from discrimination on the basis of race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information, military service, or other non-merit-based factors. Consistent with these obligations, Nurtur also provides reasonable accommodations to employees and applicants with disabilities and for sincerely held religious beliefs, observances, and practices.

Posted 2026-07-17

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